Branding Stories by Frankie

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Video is the future

Video is the future, but that doesn’t mean photography is dead! But I am finding more and more that my small business clients are looking for both a mix of photography and video to help them create their own content for their social media and to help their business stand out from the crowd. Beautifully relaxed portraits and behind the scenes photographs, mixed with video footage of them at work and even meet the maker videos.

Love them or hate them, Reels and Tik Tok are huge in increasing your reach and helping you to get seen across your social media platforms. You don’t have to go viral, to make an impact. The reality is that many of our audiences are preferring to consume short form video, so we need to make sure we are in the mix.

So we have 2 choices- either carry on as we are and hope that our still images are seen, or we can create a bank of beautifully professional short clips which are Reel ready. It’s a decision that will save you time, stress and help you to grow your business.

Gone are the days of wondering what to post!